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Firms join Seventh Generation in voluntary effort.
June 13, 2012
By: TOM BRANNA
Editor
Esteé Lauder Companies and Sealed Air will join members of the Sustainable Packaging Coalition—including eco-minded Seventh Generation—in introducing the How2Recycle Label, a voluntary recycling label developed by the nonprofit GreenBlue and its Sustainable Packaging Coalition (SPC). The goal of the How2Recycle Label is to reduce consumer confusion in the U.S. with a clear and consistent recycling label and corresponding informational website. It provides companies with an easy way to confo...
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